'Sign war' between Missouri businesses goes viral.

A "sign war" between a Missouri McDonald's and a nearby Dairy Queen is going viral, with other neighboring businesses firing their own shots. The marquee melee began last week when the sign outside the Marshfield McDonald's was changed to read: "HEY DQ! WANNA HAVE A SIGN WAR?" The neighboring Dairy Queen soon accepted the challenge with the message: "WE WLD BUT WERE 2 BUSY MAKIN ICECREAM." A back-and-forth followed, with the eateries trading barbs, including a swipe at McDonald's infamously oft-broken ice cream machines. (UPI)

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